Technology: Consumer preferences

consumers of technology They are increasingly aware of the impact their production has and how difficult it is to manage waste, so some prefer to opt for products and stores with sustainable practices.

Digital in 2023 A global survey report found that 68% of the world’s population uses a mobile phone, in addition to this there is also mass consumption of other devices such as tablets, computers, televisions, etc.

There are two segments of the population, i.e millennials and generation Z, who are increasingly aware of the notorious impact of this and other industries on the environment, according to consulting firm First Insight.

62% of millennial consumers i generation Z they prefer products and stores with sustainable practices, in this sense, in order to guarantee ecological consumption, they are informed about the company’s actions and even read in detail the labels of products that have ecological packaging.

There is currently a certification Forest Stewardship Council (FSC)with which consumers can recognize products that are manufactured with materials from responsible sources, thus guaranteeing that they are receiving sustainable equipment.

Sustainability has become very important for companies in Currently, for example, in Mexico 48% consumers often buy organic products, because it is done to meet the needs of customers.

Belkin, a technology accessories company, opts for recycled plastic and plastic-free packaging.

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According to consulting firm First Insight, 62% of millennial and Gen Z consumers prefer products and stores with sustainable practices.

The Forest Stewardship Council issues a certificate that proves that the product was produced using materials from responsible sources.

“(…) Sounds easy? Well, it’s not. There’s no doubt that there are ways to claim material “recycled” But it takes research, relationships, science and endless hours of work to find the best possible materials that not only maintain the same level of quality as their virgin plastic counterparts, but do so in the most responsible way,” he said via e-mailSteven Malony, CEO of the company.

“Sustainable” is a popular word these days, with several companies who claim to have products “sustainable” or “green” practices, however, the company hopes to show what transparency really means on its way to creating more responsible products.