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The relationship between Taylor Swift (34) and Travis Kelce (34) is on everyone’s lips, the singer and the football star are the new glamor couple in the US. Swift will also be at the stadium for the Super Bowl between Kelce’s Kansas City Chiefs and the San Francisco 49ers on Monday evening (12:30 p.m.).
But since the Chiefs made it to the Finals, conspiracy theories surrounding Taylor Swift and the NFL have increased. Did the Chiefs always plan to play in the Super Bowl to draw more fans to their TV screens? Because the American pop star is a real goldmine for the competition.
How Swift is pushing the NFL
As a marketing firm calculated for Front Office Sports, Swift increased the market value of the NFL and the Chiefs by a total of $331.5 million. Additionally, viewership numbers have skyrocketed since Swift’s first visit to the stadium in September 2023, with an average of 17.9 million TV viewers per match the best since 2015.
Moreover, never before have so many female fans watched the NFL on TV as this year, nine percent more than last season. In men it is also six percent more.
NFL boss defends himself against rumors
A Super Bowl with Taylor Swift in the stadium is certainly attractive for the NFL. The fact that the league planned it this way is nonsense, according to NFL boss Roger Goodell (64). “The idea that it was in a script or something like that is nonsense. “Honestly, it’s not even worth talking about,” Goodell said at the pre-Super Bowl press conference.
Goodell is happy that Swift is now a guest in NFL stadiums: “She is the best of the best and so it is only positive that she is now coming to games and being part of them.” She and Travis Kelce are “great young people” and the singer knows what good entertainment is and therefore loves NFL football. Because for the NFL boss it is clear: “She is also a football fan.”
Japanese embassy with promise to Swift
To support her loved one in the Super Bowl, Taylor Swift makes a long journey. A day before the match she has a performance in the Japanese capital Tokyo, but then immediately travels to Las Vegas to get to the stadium on time. The Japanese embassy even promised her in a statement on X that she would arrive on time.
The only thing standing in Taylor Swift’s way to a perfect Super Bowl is the San Francisco 49ers. The team from California wants to prevent the Kansas City Chiefs from their third Super Bowl victory in five years. And ruins the total Swift party.
Source : Blick
I’m Emma Jack, a news website author at 24 News Reporters. I have been in the industry for over five years and it has been an incredible journey so far. I specialize in sports reporting and am highly knowledgeable about the latest trends and developments in this field.
