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The growth in the premium segment affects the entire market. “Even though you have to say that the Swiss market is de facto divided between the two providers,” Casari continued in an interview with “NZZ am Sonntag”, without naming rival Apple. In particular, more powerful cameras and better battery performance are demanded.
On the other hand, Swiss use their smartphones for an average of 27 months – three months longer than two years ago.
Local customers are among the first to adopt: they immediately want new developments and are willing to pay for them. When it comes to foldable smartphones that cost around 1,900 francs, Switzerland is one of the leaders in an international comparison measured by total smartphone sales. (SDA)
Source :Blick
I’m Tim David and I work as an author for 24 Instant News, covering the Market section. With a Bachelor’s Degree in Journalism, my mission is to provide accurate, timely and insightful news coverage that helps our readers stay informed about the latest trends in the market. My writing style is focused on making complex economic topics easy to understand for everyone.
