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At party tables on New Year’s Eve, people often chant “Cheers to a pricier year!” they said. Discussions revolved around rent, VAT, electricity and health insurance; Everything will be more expensive in 2024.
But this is just the tip of the iceberg. Not only private individuals but also companies are victimized by increasing prices. Therefore, they are making their services more expensive in 2024. Blick examined some sectors.
one
hairdressers
Barber Paradox, the hair salon in a prime location on Zurich’s Rennweg, is increasing its prices. Reasons for this include high VAT, inflation adjustment, rent increase, increased energy and product costs. Salon is not alone in this regard. “Is it getting expensive for you now too?” Sonja Bill (52), co-owner of the Bill & Bill hair salon in Uster ZH, had to listen to it several times. “Why should everything get more expensive and we don’t?” she protests. SME, which has twelve employees, increased its cutting and blow-drying prices by 1 franc, but the dyeing price remained the same. Some products from suppliers such as L’Oréal have made an impact, but this is only reflected in resale. Bill isn’t too happy with the new GAV for hairdressers: it offers higher minimum wages and more holidays. This costs sales. “The cost of younger employees, who often sell less, is higher now,” says Bill. This makes it difficult to avoid making your own service more expensive in the long run.
2
Cosmetics
Prices for all treatments such as eyebrow/eyelash, sugaring, nail care and hairdressing at the Ginafina Beauty Center in Baden-Dättwil AG increased by 5 percent. “Consumers understand and accept the pressure to raise prices right now,” says owner Gina Karpf. It had previously not adjusted its prices in years to remain competitive. He speaks of “an overdue opportunity to correct prices” that many beauty salons are now taking advantage of.
As an employer, he is under pressure from all sides: rising prices, cheap barbers and nail salons, and demands for high wages. It increases the wages of its employees by 6 percent. He’s not worried about that: “People still have money; the only question is where they set their spending priorities.” It can be assumed that cosmetic services are used slightly less.
3
cleaning
Cleaners are also becoming more expensive. Because the new collective bargaining agreement provides a better minimum wage. Additionally, cleaning companies face industry-specific cost increases. For example, materials, hygiene and consumables, energy, chemicals as well as machinery and maintenance costs. “Unfortunately, we are also seeing an above-average increase in personal insurance,” says Karin Funk, managing director of Allpura, based in Rickenbach SO. The industry association has advised its members to increase prices by a total of “4 to 5 percent” by 2024.
4
Public transport
One thing has been clear since April: public transport prices have increased again for the first time in seven years since the tariff change on December 10, 2023. The average tariff increase is around 4.3 percent. The increase in half-fare subscription and single ticket prices is slightly less severe. The new general adult subscription is significantly more expensive.
5
Trip
When asked about 2024 travel prices, Hotelplan spokeswoman Bianca Gähweiler calls for an increase in the range of 5 to 10 percent. The reason for this is, on the one hand, the increase in flight costs and, on the other hand, the increase in prices due to inflation and the resulting increase in fixed costs in destinations. But so far there is no sign of a decline in the desire to travel.
Source :Blick
I’m Tim David and I work as an author for 24 Instant News, covering the Market section. With a Bachelor’s Degree in Journalism, my mission is to provide accurate, timely and insightful news coverage that helps our readers stay informed about the latest trends in the market. My writing style is focused on making complex economic topics easy to understand for everyone.
