Digest for the week: fashion events and shopping ideas 16.05.2023, 12:22

The weather, as they say, whispers – just like the inner shopaholic who urges shopping. And we don’t mind, especially when the local fashion world is once again delighted with the news. So this week we’re going to focus on…

Off-season sales have begun in multi-brand stores – officially our favorite time! There are discounts of up to 50% on online goods and if you are a fan of offline shopping, then grab discounts of up to 30% there. In both cases – a profitable catch! Children’s suits, comfortable sneakers (a new pair of New Balance, you know, will always come in handy), sportswear for adults and a dozen other positions fell into action – there are places to turn.

CowParade is a world-renowned art project in which Christian Lacroix, Vivienne Westwood, Matthew Williamson, Ronnie Wood, Karim Rashid, Nikolai Tsiskaridze and other superstars participated. What is its essence? Famous designers, artists and art people paint life-size figures of cows displayed on the streets of the world’s major metropolises. The minifigures are then sold at auctions and the proceeds go to charity. And now the project returns to Russia for the first time since 2005!

Let us introduce you to the great brand Artograph — it’s designer clothing with paintings by contemporary artists. A great way to support the creator and get a unique item for your collection – shopper, t-shirt, long sleeve, hoodie. Our favorites of the new products on the site include the “Chanel Model No. 5” T-shirt (by Renata Ramazanov) and the “Fishermen’s Morning” vest (artist Alexey Lantsev).

We have already talked about the fact that in the spring of 2023 a new player appeared on the Russian market – the Turkish club. And for this season, the brand is completely prepared: the stores are already waiting for the summer collection, from which you can quickly assemble an excellent base for the coming months. But as usual, we paid attention mainly to accent finds: you can stand in line for a kilometer for this light trench coat with a tropical print!

In the fashion footwear sector, the Russian brand Studio 29 is new, presenting a new line of shoes. Congratulations on the new drop! For summer, you can already try Mary Jane ballet flats (hot trend of the season, by the way) in black or leopard print. And if you’re looking for something more versatile and neutral, then you can look for soft leather slippers. Comfortable!

Russian brand SHI-SHI is said to be giving away style – along with talented artist Zhenya Dudnikova. Their joint summer collection became a kind of manifesto for manual work. The team was inspired by Zhenya’s paintings: her works are a whole separate fantastic universe! Therefore, the palette of the summer series turned out to be so “concentrated” and juicy.

Plein Sport is Philipp Plein’s sports and leisure clothing brand. However, in general, the new items from there are easily integrated into the everyday wardrobe: after all, everyone knows how to combine sneakers and jeans. You can try it in the near future: the first outlet in the country opened Novaya Riga Outlet Village.

The brand specializes in handmade shoes, so it’s not just a novelty item, but an investment. Hot trends rarely appear here, as designers focus on timeless models. Loafers are the brand’s signature, but we also like the white leather trainers in the latest collection – they’re versatile.

Trend Island, the largest department store for local brands, has unveiled a new seasonal campaign dedicated to the minimalist and rave aesthetic of the 90s. And this is not just a great photo shoot, but a collection of practical trends for summer! Large spacious bags, retro styles, cargo, pastels, sweatshirt and polo combinations – these images can be used as a guide to the season.