Premier League clubs withdraw sponsorship from bookmakers

clubs Prime Minister League have agreed to withdraw bookmaker sponsorship from the front of their matchday shirts this Thursday, as they are the first professional league United Kingdom in it. “Clubs have collectively agreed to remove betting sponsorship from the front of their club match shirts as a measure to reduce betting advertising,” the Premier League said in a statement.

The announcement follows a wide-ranging consultation in which the Premier and its clubs took part alongside the UK Department for Culture, Media and Sport, as part of the UK Government’s review of current gambling legislation.

The Premier League is also working with other sports to develop a new code for responsible sponsorship of games of chance. In order to help clubs in their transition from sponsoring the game to the shirt, the collective agreement will come into effect at the end of the 2025-2026 season.

In Spain from 2021

The League season is 2021-2022. began with a change: there were no more bookmakers’ advertisements on the jerseys of first league clubs. The Gaming Act (which banned bookmakers from sponsoring shirts, sporting events, broadcasts or facilities) came into effect in August and was a blow to teams in the competition. At one time, Javier Tebas, president of the League, estimated it at ninety million euros.

Alavés, Levante and Betis matched the same bookmaker on their jerseys. They also had different gambling companies in their suit: Sevilla, Valencia, Granada and Real Madrid. From 2021, there is a new panorama in sponsorships of the highest category of Spanish football. This is summed up in finance and cryptocurrency.