Fashion bloggers and stars have a new reason to dress up and go out. This time, the rules of the dress code did not limit, but rather allowed them to show their imagination and style the image according to their own, as guests were offered several mood boards to choose from: total denim, total black, leather and cowboy style. Yulia Vasilevskaya and her brand Yuliawave and footwear brand Ekonika showed such interest in the fashion feelings of the guests, which also recently presented its own updated concept.
The guests themselves that evening became partly the heroes of the immersive show. There was no traditional stage or seating – the models walked around the perimeter of the large hall among the audience and took off their shoes in front of everyone, leaving their shoes on pedestals where rare couples could have a closer look.
The physical show was combined with a digital performance with digital avatars that were “copied” from the real heroines who became the muses of the collection: Yulia Vasilevsky herself, as well as Ekaterina Mukhina, Maria Abashova, Ksenia Shipilova, Ksenia Solovyeva, Daria Zolotukhina, Natalia Osman and Nino Ninidze.
You can find even more interesting materials here telegram channel