Categories: Technology

GameStop announces closure of all Swiss branches

As revealed in an internal letter, GameStop plans to close all Swiss branches. The future will be online trading.

GameStop announced in an internal letter to Watson the planned closure of all branches in early 2023. 14 stores and 83 employees were affected. They are called upon to submit proposals “on how to avoid potential redundancies or how to reduce their number and mitigate their impact”.

“GameStop Schweiz GmbH plans to close all of Switzerland for strategic reasons as the profitability of brick-and-mortar stores in the electronics and video game sector continues to decline and the trend towards download and streaming offers continues, as does the positioning of the GameStop Group on the market.”

An employee confirms receipt of the document. Employees were informed of the closure on Thursday. In addition to the Swiss branches, 50 percent of the branches in Germany and Austria would also be closed, esports.ch writes.

GameStop has been weak for a long time. In early 2021, the video game seller hit the headlines when Reddit users made stealthy purchases that sent the stock price skyrocketing. But even this interim highlight could not save the gaming giant – more branches are closing worldwide.

Now GameStop is trying to expand its online business. But the competition is strong – Steam, EpicGames and Co. have large market shares. GameStop’s NFT platform doesn’t seem to hold up either: This summer, NFTs have seen their prices plummet. It remains to be seen whether any profit can be made from this. (cf.)

Source: Watson

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