FIFA is based in Zurich. Which has undoubtedly had a certain publicity effect over the years. Involuntarily, of course. Some FIFA photos are remembered forever. First of all, the officials arrested for the sheets in the luxurious Baur au Lac hotel. Or the look on Sepp Blatter’s face when he hands over the note and says “Qatar.”
But what would be a bad thing if the illustrious football family, which is always rumored, left?
As for the image of Zurich and Switzerland, after the scandals it was necessary to worry. This danger will be prevented.
The move will also be financially manageable. In 2021, the treasury received $1.5 million, according to FIFA. As an association, it enjoys the privileges and is taxed as a non-profit organization. It hurts just to type on the keyboard.
Hoteliers, restaurateurs and watch retailers must of course be able to make up for the lack of solvent football officials. A walk along the Bahnhofstrasse shows that there is no shortage of buyers. The glamor effect has long since disappeared. After all, Ronaldo, Messi and company honored the city on the Limmat once a year to be celebrated as the Footballers of the World at the FIFA Gala. However, in 2018 London ousted Zurich.
The FIFA Museum and Headquarters remain destinations. There is a joke in Zurich that the neighboring zoo at least has a use for the latter. Like a new monkey house.