Categories: Market

New CEO leads luxury department store Jelmoli, which will close at the end of 2024

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Reto Braegger took over the management on May 1 at the traditional department store Jelmoli, which will close at the end of 2024.

He followed Nina Müller, who left the store, at the top. Its planned closure was announced in February.

Among other things, Braegger was a board member at zum Globus magazine and president of the company at the old-fashioned house Schild. Before joining Jelmoli, she worked for the Navyboot brand. In his statement, Braegger is reported to have said that he was looking forward to the new challenge. He and his teams would do everything possible to ensure quality of service to customers in order to meet commitments.

Zurich’s oldest store, Jelmoli-Haus on Bahnhofstrasse, will close at the end of 2024 as no buyers can be found. 850 employees have to start looking for a new job. Real estate group Swiss Prime Site (SPS) then remodels the house. Reasons given for the closure include dynamic online commerce and changing consumer behavior. Both put the shops under increasing pressure.

(SDA)

Source :Blick

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