Categories: Market

Fun facts about the football finale: How many chicken nuggets do Americans eat during the Super Bowl?

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The Super Bowl is the sporting event of the year in the United States and also the highlight for consumers.
Jean Claude RaemyEconomics Editor

A few hours ago, the Kansas City Chiefs became champions of the National Football League (NFL) for the second consecutive year with a victory against the San Francisco 49ers. An estimated 120 million TV viewers tuned in to the show in the US alone and many more worldwide. The sporting event is not just a financial boon for television channels. Below are some interesting important figures:

7 million dollars

That’s how much a 30-second commercial during the Super Bowl costs. Production costs of relevant ads are not included here: advertising companies like to hire world stars for this. like Beyoncé promotes Verizon and almost casually announced a new album. Or Jennifer Lopez, who got support from husband Ben Affleck, friend Matt Damon and NFL record holder Tom Brady in a Dunkin Donuts commercial. Even Usher, the main performer of the halftime show, introduces BMW.

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$0

It’s hard to believe: The performers in the massive halftime show don’t get paid. The NFL only covers expenses and production costs. But this should not be a problem: the advertising effect of the appearance is much more valuable than any remuneration. For example, after her 2020 halftime show, Shakira’s Spotify streams increased by 230 percent. Performing this year, Usher has managed to develop his career nicely.

3600 tons

After Thanksgiving, Super Bowl Sunday is the day when people eat the most in the United States. The numbers are impressive: 3,600 tons of guacamole alone are consumed. It probably accompanies 14,500 tons of chips. There are also 100 tons of popcorn and 12.5 million pizzas. And: 1.38 billion chicken nuggets, according to the National Chicken Council. Americans spend more than $2 billion on the latter alone.

1232 million liters

And that was just solid food. On Super Bowl Sunday, 1.232 million liters of beer are consumed in the United States alone. This will cost Americans approximately $1.3 billion. This does not include the sale of desserts and other drinks.

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2400 calories

As if the numbers above weren’t shocking enough: The average American consumes 2,400 calories while playing the game alone. This approximately corresponds to the total recommended daily calorie intake.

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17.5 million

However, the Super Bowl also means loss for many companies. According to the latest estimates, 17.5 million Americans will miss work after the Super Bowl. A huge loss of productivity.

$ 1,000

The NFL does not use a plain coin toss to toss a coin before the start of the game. For several years, the Highland Mint mint in Melbourne (Florida) has been producing a special coin with the Lombardi Trophy (i.e. Super Bowl trophy) meaning “heads” on one side and the current one’s logo on the other. this year was the 58th edition, represented by the Roman numerals “LVIII” meaning “number.” Only 10,000 units will be produced: 100 will go to the NFL, the rest will be sold. It usually starts at $1000 on marketplaces like Ebay…

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