“When I went to Paris earlier this year, there was one item on my list that I absolutely had to buy: an Acne Studios scarf. I fell in love with this brand’s large plaid scarf two years ago and never had the courage to pay for it with a credit card. I swore to myself that if I was still dreaming of a giant scarf this winter, I would pay over $200 for it,” says fashion editor Olivia Marcus. The story is most typical for all fashionistas: fashion bloggers and trendsetters, if they didn’t buy this warm scarf right away, then they dreamed about it for several months – and still went to the boutique.
Acne Studios’ even square print accessory in an ode to the palette is the coolest and most photogenic find of recent seasons. If you take a closer look at the street styles at Fashion Weeks and just at the photos of your favorite fashion blogger, you’ll notice: Acne Studios’ signature check is everywhere. Everywhere. On every first fashionista.
It would seem that this is not unusual, cell and cell. But everything sophisticated, as you know, is simple, and this minimalist scarf has become a super hit in recent years. What is the secret? We dare to suggest that in a well-thought-out and harmonious palette: “merging” into each other, the squares on the scarf form a stylish mosaic, which on the one hand does not distract from the image and contains basic shades, on the other hand, the hand takes over the role of the first violin in the outfit.
Bloggers often dress in one color from head to toe and simply tie an anti-acne scarf around their neck – that’s it, the perfect look for the cold season is ready. At the same time, the minimum amount of effort has been expended and you look your best. The only bite in this story is the price – $290. But that’s not such a problem anymore: in cheaper brands, designers have found a way to repeat the trend, so we’re busy for the coming months. All that’s left is to choose your favorite – we’re sure you won’t want to part with it!