Lightness of being: building a wardrobe for hot summer Fashion

In summer, you most often want lightness and naturalness. Avoid heavy make-up and choose light clothes made of natural fabrics. For example, the O’STIN crossover back dress. Its peak is not only in colors with natural motifs, but also in form: on the back of summer dresses there are straps that partially open the skin and add an interesting element to the image.

What you should definitely not do in the summer is to avoid bright colors in your wardrobe. When looking for a stylish option, it is easier to choose an image in monotones. For example, a loose-fitting shirt and fuchsia shorts. This suit is comfortable to wear thanks to the fabric – linen and cotton, so you can wear it without worry for example to breakfast in a country hotel or to the local market for fresh fruits and vegetables.

Looking for a matching look with your soulmate? Check out the linen shirts. Let’s start by saying that everyone can choose face paint. Owners of blonde hair and porcelain skin can try a white shirt in a classic style or with a wrap. And for those with darker skin (or already tanned), you can play with bright colors – and go out in an orange “top”. In addition, the linen shirt is a versatile item that can be easily combined with jeans, trousers and shorts. And it is not worth talking about the fact that it is stylish: this way we immediately imagine Alain Delon and Romy Schneider in the movie “Pool”.

What to do at the weekend: relax in the countryside, take a walk with a friend in the park or have a romantic picnic? We enjoy all three activities, especially when they are beautifully done. For example, in a turquoise linen suit or an orange summer dress with cross straps on the back. It seems impossible to choose a more summery and cheerful shade. However, how to take your eyes off him, dreaming of buying the same dress.

Are you planning a small party on the roof or a wedding of friends at a restaurant by the water? A laconic dress in a linen style, complemented by stiletto sandals and evening make-up, is a great option for a summer vacation. And for those who are drawn to black even in the summer, we have found summer dresses with close-fitting silhouettes that will become the luxurious basis of your image at a summer party.

The brand is celebrating 20 years in Russia, and we are already celebrating it with hope: we downloaded the app, collected a basket of great things and every day enjoyed the game Forever Young*, with which you can win guaranteed prizes and also try your luck in the draw for super prizes: shopping with a stylist for 100,000 rubles and O’STIN gift cards. Hurry up too: the game will last until July 3rd inclusive.

You have to explore the corners of your city or explore new points on the map in comfortable clothes! But in this case, you should not sacrifice your stylish image. Combine a linen blouse with loose linen pants with a belt for a stylish look. And if the mood is such that you want something brighter, an orange suit is that “color explosion” that you can afford in the hot summer. By the way, for a full-fledged look, you need a minimum of accessories: comfortable sneakers, laconic earrings and a belt in an informal style.

Laundry is now abundant in O’STIN. Choose a convenient shopping format: order things through the online store, the brand’s mobile app, or go to the store and try on all your favorite items on the spot.

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* The promotion is valid from 06/06/2023 to 03/07/2023 inclusive.

** Austin LLC: 117420, Moscow, st. Profsoyuznaya, d. 61A, PSRN 1057747320003.