HONOR stood out at Macrofest for the second year in a row

Global technology brand HONOR with motto “express your style” was present for the second year in a row at Macrofest, a festival that last weekend gathered all lovers of culture, art and music in Los Lagos Park of the City of Knowledge.

At the festival, HONOR had different interactive areas that the public really liked, among them, the area where people could have a photographic experience with HONOR X series phones, taking a printed photo as a souvenir; the second area was for mobile phone charging, to support users to have power for their mobile phones throughout the event; and finally, the exhibition area for new HONOR products, which also had a small table on which HONOR employees placed glittering, decorative and sticky stones on the skin of girls and boys.

Of the 2023 versions of the HONOR X series, it attracted the attention of the attendees the most HONOR X7a, since this model has a great design and stands out with one of the biggest batteries in its market (it can last up to 2.5 days on a charge), where a phone that is charged via the cable can even charge another phone. A cell phone that is considered perfect for festivals, concerts and events of such magnitude as Macrofest.

In addition, the brand presented HONOR X8a in its 2023 version, which has a large screen for playing and consuming content. It is ultra-thin and light at the design level, with a triple camera of 100 megapixels with artificial intelligence that allows users, mainly girls who are inclined to take photos and upload photos to their social networks, to share their best moments with a good photo. quality.

HONOR X8a also allows users to watch and enjoy content on its large HONOR Full View screen of 6.7 inches, whose screen-to-body ratio is greater than 93.6%. In addition, it is equipped with HONOR Display Color Calibration technology, which adjusts the color temperature frame by frame. This makes the HONOR X8a stand out by providing a superior viewing experience for users through more vivid colors.

For Ana Grimaldo, Director of Marketing and Communications for HONOR Central America, Being part of Macrofest is important for the brand because it represents the values ​​they have as a company, “starting with the fact that it is a brand that is very close to issues of innovation, with all products we are always innovating, presenting different things, and also presenting products to the public in a way that they uses in everyday life, that’s why fashion, music, style and the best photos are, of course, scenarios in which phones behave perfectly”.

It should be noted that last year HONOR presented a clothing line that alludes to HONOR X series phones, But this year, the brand refreshed the version for 2023, and instead of carrying the message of clothing again, it decided to send the message through music with the summer song HONOR X Series, which combines fashion, music, art and style.