Tarot readers on TikTok are the chain emails of Gen-Z

If you use TikTok and are a little spiritual, you will soon have tarot readers on your “For You” page. Lectures are often viewed hundreds of thousands of times on the platform and seem to reach many young people. However, some of these readers resort to less than ethical means to make their videos more popular.

During lectures on TikTok, the reader draws cards for a ‘collective’. This means that the reading should be intended for all people who ‘accidentally’ stumble upon it on TikTok. This allows the creators to offer their readings to many people and not just to a specific person.

It is usually said that the universe decides who should receive a message and that is why you have this video on your site. However, TikTok does not work with the universe, but with the slightly less sexy algorithm. This means: videos very rarely end up on the Explore page accidentally. Actually, the clips are distributed with a mathematical calculation to people who already believe in tarot. This creates a bubble in which people support each other in their faith. What has advantages and disadvantages.

Love tarots are particularly popular among readings. The reader draws cards to describe the audience’s love life. These types of readings are so popular because there is often no solution to heartbreak. It seems no one can help you.

These feelings can be exploited.

There are tarot readers who make promises to viewers like, “He still loves you” or “She will come back” that simply cannot be guaranteed. Such promises can have the effect of instilling hope in people where there is none left, likely delaying the healing of heartbreak.

Precisely because tarot readings are so popular on TikTok, many operators make a lot of money from it. And the makers want even more. To do this, they even use manipulative means to boost the algorithm.

So the Creators do a reading promising love, healing, or wealth. But for these miracles to happen, the viewer must interact with the video. So like it, share it or watch it multiple times.

All this is positively assessed by the algorithm and the video is shown to more people. The following applies: the more clicks, the more money. This manipulation is almost reminiscent of the chain emails that used to be sent via MSN and Co.

The good news is that many in the tarot bubble are aware that tarot is not a science.

That’s why the phrase “The Delulu is the Solulu” is currently trending in the comments on TikTok. That means something like “The illusion is the solution”.

Many of the people in the Tarot Bubble also believe in manifestations or self-fulfilling prophecies. So they believe that positive thoughts can also ensure that more positive things happen to you. A phenomenon that has even been proven psychologically. What ‘the Delulu is the Solulu’ means is that you are aware that the whole thing is probably an illusion, but somehow you still believe in it because it can do no harm.